MEASURING THE EFFECTIVENESS OF E-MAIL MARKETING ON YOUTH PURCHASE INTENTION IN PUDUCHERRY TOWARD BRANDED APPAREL. Journal of Research Administration, [S. l.], v. 5, n. 2, p. 465–476, 2023. Disponível em: https://journlra.org/index.php/jra/article/view/185.. Acesso em: 22 dec. 2024.