S-O-R: THE MEDIATING EFFECT OF PURCHASE INTENTION ON SOCIAL MEDIA PLATFORMS. Journal of Research Administration, [S. l.], v. 5, n. 2, p. 3909–3915, 2023. Disponível em: https://journlra.org/index.php/jra/article/view/544.. Acesso em: 28 oct. 2026.