“FACTORS AFFECTING CONSUMER PERCEPTIONS ON E-COMMERCE SHOPPING WEBSITES UNDER GUWAHATI CITY OF ASSAM: A CASE STUDY ON AMAZON, FLIPKART, MYNTRA AND SNAPDEAL” (2023) Journal of Research Administration, 5(2), pp. 3631–3649. Available at: https://journlra.org/index.php/jra/article/view/522 (Accessed: 22 June 2026).