[1]
“MEASURING THE EFFECTIVENESS OF E-MAIL MARKETING ON YOUTH PURCHASE INTENTION IN PUDUCHERRY TOWARD BRANDED APPAREL”, JRA, vol. 5, no. 2, pp. 465–476, Nov. 2023, Accessed: Jun. 27, 2026. [Online]. Available: https://journlra.org/index.php/jra/article/view/185