“EMPIRICAL STUDY ON VIRTUAL BUYING BEHAVIOUR OF LADY OF THE HOUSE IN SOURTHERN-EASTERN OUTSKIRTS OF CHENNAI AND IMPACT OF SOCIAL MEDIA PLATFORMS”, JRA, vol. 5, no. 2, pp. 874–888, Nov. 2023, Accessed: Dec. 22, 2024. [Online]. Available: https://journlra.org/index.php/jra/article/view/260